second season

Second Season, a community group, already had a well-known name but needed a visual identity that better represented the heart of the group—connection, shared life experience, and continued spiritual growth.

I developed a complete brand system, including a color palette, typography, hand-drawn elements, and a photography style, to create an exciting and thoughtful visual language.

The final identity helps communicate the group’s purpose while creating a cohesive look that can be used across events, communications, and multiple campuses.